What is the average time interval between a user's initial and subsequent transactions on the Avalanche's ecosystem?

What is the average duration between transactions for users within the Avalanche's ecosystem?

Sojourner or Habitant

To gain meaningful insights into user retention across Avalanche ecosystem, we first filtered out wallets with over 10,000 transactions to eliminate bots and contracts. This distinction allowed us to focus on genuine user activity.

• Sojourners Dominate the Landscape Upon analyzing the cumulative count of new wallets based on their active duration, a distinctive trend emerges. The chart reveals a 50% drop in new users from those online for two days to those online for 5 or more days (4.6m → 2m). This indicates that a half of users could be characterized as "sojourners," engaging with the platform briefly before moving on.

• Short-Term Engagement: Majority Exit Within 2 Days Zooming in on users active for more than 50 days, we notice a stark decline to around 140k. This emphasizes that a considerable number of users tend to be short-term participants, leaving the protocol after a day or two of initial engagement. The distinction between sojourners and habitants becomes clearer as the active duration increases.

Identifying New Active Users

In the subsequent analysis, we specifically targeted new users—those transacting on Avalanche ecosystem for the first time. To be considered 'new active users,' individuals had to have an active duration of at least 7 days and a last active duration of 7 days or less.

• Declining Trend in New Active Users The charts illustrate a concerning trend in the count of new active users over time. Out of 8.7m individuals, only 83.8k qualify as new active users. This suggests a diminishing interest or acquisition of new users on the ecosystem, emphasizing the need for strategies to enhance user onboarding and engagement.