Welcome to the NEAR Social Analytics Dashboard, your one-stop solution for gaining comprehensive insights into the vibrant ecosystem of NEAR Social. Harnessing the power of data analytics, this dashboard empowers you to understand user engagement, retention, network effects, and the impact of NEAR Horizon on social transactions. With its intuitive interface and robust analytical capabilities, this dashboard equips you with the knowledge needed to make informed decisions and drive the growth of your NEAR Social platform.

Delve into the world of user engagement as you discover how many active users are actively participating on the platform, their frequency of posting, commenting, and sharing content. Gain valuable insights into user behavior and interaction patterns that can shape your platform's content strategy and community engagement initiatives. Dive deep into user retention metrics to understand how many users continue to utilize the platform over time and how frequently they return after their initial visit, allowing you to optimize user onboarding strategies and enhance user satisfaction. Uncover the power of network effects by tracking the rate of user base growth and identifying key metrics that showcase the increasing value and impact of your NEAR Social platform. Additionally, measure the adoption and usage of NEAR Horizon, capturing the percentage of NEAR social transactions and activity associated with this innovative feature, providing you with crucial insights on its success and user adoption. With visually appealing graphs, charts, and interactive visualizations, this dashboard presents a clear and concise overview of the past two years, enabling you to spot significant trends, changes, and opportunities for further growth.

• Moderate user engagement: Users on Near Social are active, but there is potential for increased interaction frequency.

• User retention challenge: Retaining users over time requires strategies to encourage sustained engagement.

• Growing user base: Near Social is experiencing positive growth, indicating potential for network effects and community expansion.

• Limited NEAR Horizon adoption: Currently, only a small percentage of Near Social users are actively using NEAR Horizon.

• Enhance engagement: Focus on improving user interaction and encouraging more frequent participation.

• Promote NEAR Horizon: Increase awareness and incentivize users to explore and utilize NEAR Horizon features within Near Social.