User Adoption in the Terra Ecosystem through Projects

    Welcome to the Terra Projects: Attracting New Users Dashboard for the year 2023, a comprehensive tool for delving into and analyzing the surge of new users within the Terra ecosystem. This dashboard provides invaluable insights into project growth, tracks user engagement, and pinpoints projects that are making substantial strides in onboarding new users.

    In the dynamic and ever-evolving landscape of blockchain technology, the significance of attracting and retaining users cannot be overstated. This dashboard is meticulously designed to empower you with the data necessary for making informed decisions, thereby contributing to the continuous growth and success of the Terra blockchain community.

    Key Objectives:

    📈 Charting New User Growth

    Embark on a journey through the Terra Blockchain, utilizing Flipsidecrypto project labeling to craft charts that vividly portray the growth of new users on a project basis throughout 2023. Gain a deep understanding of the evolution of user adoption within the Terra ecosystem.

    🆚 Project Comparison

    Explore the number of users attracted by the top projects within Terra during 2023. This section enables you to compare the growth of projects against the overall address growth across the entire Terra ecosystem, providing a holistic view of thriving projects.

    🏆 Identify Growth Leaders

    Unearth which projects are attracting the most new users.

    🧩 Dashboard Sections

    The Terra Projects: Attracting New Users Dashboard is divided into two distinct tabs, each serving a unique purpose:

    New User Counts by Project: In this tab, explore the number of new users attracted by each project on the Terra blockchain. Visualize their growth trajectories and identify trends.

    Project-Specific New User Analysis: The second tab introduces an interactive input parameter called 'Custom Project.' By entering the name of a specific project, you can access detailed information about the new users associated with that project. This feature allows for in-depth analysis and project-specific insights in 2023.

    🚨 Important Point

    Our dashboard adopts a nuanced approach to ensure a focus on genuine project engagement, excluding transactions involving Terra addresses solely associated with centralized exchanges. The distinction is crucial for the following reasons:

    Centralized Exchange Transactions:

    • Users often use centralized exchanges as intermediaries for asset transfers, conversions, and trading activities. Transactions involving these exchanges typically encompass the movement of assets between users' external wallets and the exchange platform. Interaction with Terra Projects:

    • Genuine project engagement involves direct interactions with Terra-based applications, services, or decentralized projects. Examples include participating in DeFi protocols, NFT marketplaces, staking, voting, or any other meaningful engagement with Terra projects. Transfer of Assets:

    Users may transfer assets acquired through Terra projects to or from centralized exchanges for various reasons, such as trading or liquidity management. These transactions may register as interactions with Terra addresses but may not reflect active participation in the Terra ecosystem. By excluding centralized exchange transactions from our definition of new users for Terra projects, this dashboard ensures that the presented data accurately represents genuine user engagement within the Terra blockchain community. This approach enables you to focus on meaningful insights into the growth and success of Terra projects, excluding transactions primarily related to asset management and trading on centralized platforms.