Post First Op Airdrop Round: Did Airdrop Users Vanish or Stay Engaged?

What is evident here is that after the first Airdrop round, the number of Airdrop users didn't experience significant changes, and there was a brief period during which their monthly activity numbers increased. However, it's noteworthy that new users who became aware of the first round of OP Airdrop were more active than the existing users. Post the First Airdrop, when considering trading volume, Airdrop users constituted up to **98%** of the total volume compared to non-Airdrop users. However, it appears that after the second round, the trading volume of Airdrop users saw a significant decrease, dropping to **30%**. **What could be the reason for this?** Perhaps the second round didn't meet the expectations of Airdrop users, or they found better opportunities to participate in more lucrative incentive programs, such as the launch of new chains or those that lacked their own tokens, like Arbitrum, Base, Linea, and others.

The Impact of Incentive Programs on User Engagement!